Hey lovelies, welcome back!
The
first time I heard the name "Mrs Hinch" was back in November 2019,
when my best friend showed me the new books she'd just bought. "OMG,
you've not heard of Mrs Hinch?! She's like huge on Instagram!" was her
response to my dumbfounded look at these books she'd just produced. "Oh
yeah, I've seen her name floating around" I lied while quickly looking her
up on my phone. "She's revolutionised cleaning, Kel" were my bff's
final words on the matter as we headed out. Intrigued, I started following her
and quickly got swept up in the "hinching" madness (get it, swept up…
😉).
Now,
I wouldn't go as far as to say she's revolutionised cleaning, but she has
introduced us to products that make it a doddle and has opened a new avenue to
bond with people over – we all have to do the cleaning, but who’d have thought
we’d be chatting Minkys and Zoflora scents like they’re the latest fashion
trends! And as far as influencers go, I think she’s a pretty good inspiration,
even more so since reading her memoir, This Is Me.
Ironically,
me and the bff both bought each other this for Christmas and decided we’d do a
read-a-long together in January… Yeh, that didn’t work out quite as planned as
I finished it in a day! This is just such a lovely, easy read.
The
writing style isn’t as polished as that of professional writers, but she’s not trained
in creative writing, nor is she studied English so it wouldn’t be. And, her
voice really shines through in every word which more than makes up for it. You
can just picture this being one of her Instagram stories. It adds that
personalisation and familiarity that you end up getting drawn in like you’re
chatting with a friend.
Watching
influencers display this perfect life everyday makes it hard to imagine they
are anything other than blissfully happy. Soph (Mrs Hinch) talks openly about
her struggles with anxiety and body confidence and it breaks down that barrier
and reinforces that feeling of familiarity. Combine that with the collection of
personal photographs that have been embedded and that personal touch radiates
through.
Whether
you’re a “hincher” or not, I’d recommend this book. It’s got a homely feel to
it that I think we could all use right now.
And on that note, I'm just gonna go give my sink a quick clean. Until next time, lovelies!
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